Tools for a Startup Team
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Management | Product | Sales | Support | Marketing | Infrastructure and Creator Economy
When you start a business, you start with a couple of tools, but you get to hear and use a lot more over the years.
While running a startup, here are the tools I came across my team was using, and some I was using for my own needs too. I thought to share it with you.
Management
One Hub for the Company — Notion
Team Workspace — Skype (since 2005)
Team Meeting — Google Meet. Skype. Record using Loom.
Deck — Beautiful.ai
Task /Project management — Notion
OKR — Notion
Analytics — Various Tools & Dashboards
Notes- Apple Notes & Notion
Product
Product Analytics — Heap. Google Analytics. Soon ⇒ Segment
Product Experience — Fullstory. Yandex Metrica and Recently Microsoft Clarity (very early product)
Product Management — Notion (boards, docs, wiki, data)
Product Collab — Miro (Mockups, Brainstorming, Strategy Notes)
Payment — Stripe
Website — DIY (HTML5 is good enough)
API — Postman
Design — Figma / Adobe XD/ Sketch
Coding — IntelliJ IDEA
Cross-browser testing: Browserstack
Code Repo — Assembla. Github. Bitbucket
Sales
Sales CRM — FreshSales. Salesforce
Cloud Telephony — Exotel. Twilio.
Sales Video Pitch — Loom
Support
Chat — Crisp
Help — Crisp. FAQPrime.com
Support Ticket — Freshdesk
Video Help — Loom
Customer Meeting — Zoom. Google Meet
Marketing
Email — AWS SES Sendgrid
Social Media Feedback — Twitter /LinkedIn/FB/ WhatsApp
Social Media Scheduling — Later.com
Social Media Intelligence — Frrole
NPS — Satismeter
SEO — Ahrefs, UberSuggest by Neil Patel
Newsletter — MailerLite
Community — Facebook groups /Meetup/Slack
Blogging — WordPress
Automation — Zapier
Webinar: Wistia. Zoom
Landing Pages — Elementor with WordPress. WIX.
Design — Canva
Writing — Grammarly
Review — G2, Capterra
Infrastructure
Cloud — Multi-Cloud ⇒ AWS. Azure. Google Cloud
Data backup — S3 Privacy — Implement + Follow Data protection frameworks
Domain — Google Domain. Godaddy
SSL -LetsEncrypt
Creator Economy
As an entrepreneur, you are creating something, it is an opportunity to go public and share. Here is the stack I am using on my personal side to outreach.
Personal Website — Notion
Newsletter — Substack
Daily Read Reminders — Readwise
Day Planning — Notion
+Of course Twitter :-)
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Originally published on my Substack newsletter at https://santoshpanda.substack.com/p/tools-for-a-startup-team
